If you’ve been a shopper all your life, you would know that some product packaging is great since the fingerprints don’t stick to them. Similarly, some packaging gets too dirty while some materials are odorless and some smell bad. Well, it’s all the deed of aqueous coating (the presence or lacking, whatever!). With this article, we are sharing the aqueous coating associated with custom packaging! 

Aqueous Coating – What Is It?

In the first place, we have to understand the meaning behind aqueous coating and its definition. So, aqueous coating the water-based and transparent varnish that can be applied to the printed products throughout the printing process. Generally, aqueous coating is known to be the standard coating procedure for packaging and printing. 

The coating can dry up quickly, which is why it can resist fingerprints. This coating is extremely eco-friendly and can support the custom packaging by WeCustomBoxes along with other unique packaging designs. Well, we know that it might sound too complicated (like NASA using some tool for launching the shuttle, but it’s not). 

We are saying this because the aqueous coating is designed to offer protection of the products during the transition of the product from the production facility to the store’s shelf or customers’ home. When it comes down to the printing and packaging industry, the aqueous coating is known as the water-based coating which can be applied to the press sheet. 

Aqueous coating is the varnishing process that makes sure the resultant outcome tends to pop out in the crowd. In addition, it makes sure that the product is safe from scuffing, scratching, marks, and sticky fingerprints. It can deflect anything that can adversely impact the vibrancy of the products. For this reason, one needs to understand different types of varnish out there. 

The types of varnish depend on how much differentiation factor one needs while printing the graphics. As far as the application process is concerned, it depends on how the printing is done on the products. With the following sections, we are sharing how this special coating technique can be used for packaging and printing purposes!

The Utilization Of Aqueous Coating For Packaging & Printing

When it comes down to the products and goods, it’s evident that every company wants to gain a competitive edge and want them to stand out in the crowd. However, the primary reason for packaging is that the products remain protected and secure during transit and on the shelves. It might come out as a surprise, but the coating is one of the most important steps of the packaging process. 

It wouldn’t be wrong to say that hundreds of people will be touching the products from the production process to end customers. That being said, it is crucial to ensure products are safe from fingerprints, blemishes, and scuffs. Generally, aqueous coating is used in offset printing as it can be sturdily applied to glossy paper. 

It is essential to create the unique appearance of the products, and it must outline the specific areas through glossing techniques. On the top, the coating can be finished with the dull or matte varnish. That being said, the inline varnishing can be used for adding the coating to the product on a simultaneous basis with printing. 

On the contrary, offline varnishing is about the application of aqueous coating once the sheet is dried. Generally, this coating can add shine and still create a creative and amazing touch to the material. 

The Upsides Of Aqueous Coating

As the name suggests, aqueous coating is a water-based coating which means the end result will be dried up pretty quickly. In addition, the aqueous coating can be applied through different techniques and methods to make sure the product has a competitive and unique edge. It does everything while protecting the products. 

For the most part, the aqueous coating has become a famous choice because it not only looks good, but it’s eco-friendly and reasonably-priced. In the majority of cases, the aqueous coating can be used for household products and food packaging. On the other hand, perfume or cosmetics cannot do well with water-based aqueous coating because it might not adhere properly. 

Different Types Of Aqueous Coating

Gloss Coating

In case you want the mute effect on the product packaging without compromising on the protection, you can opt for gloss coating. In addition, if you want to add the shimmery effect when it is exposed to light, you can opt for varnish coating or UV coating. 

Matte Coating

The matte coating is designed to reduce glare and glossiness. In addition, it can reflect the colors and vibrancy much better than the aqueous coating. 

Satin Coating

If you want something diverse, the satin coating is the right choice because it offers a glossy effect while delivering protection from blemishes, fingerprints, and scuffing. 

Pencil Receptive & Dry Erase Coating

As the name suggests, if your product has been designed with writing quality ink, you can opt for the pencil receptive coating. As for the dry erase coating, it has lamination for a better glossing effect as compared to other coatings.