Food manufacturers and suppliers have to take into account many factors for creating gratifying customer experiences. From the kind of ingredients used in the eatables to the way they are packaged and stocked up on shelves, everything has to be of a certain standard. If you have a jam, peanut butter, and marmalade brand, quality containers/jars and boxes are required to ensure the delectableness of the bread treats. The new caramel peanut butter flavor you are about to launch needs to be presented in the finest compelling custom packaging. Sleeves are a great way to market the unique features of your eatables and persuade the shoppers to taste the peanut butter.
Cardboard sleeve packaging is long-lasting and can be used for making the displayed items noteworthy. Use the space on sleeves for telling the potential buyers about the healthful flavor buster recipe you have used. You can present the small jars in a beguiling manner. A creative design would captivate the consumers, swaying them into knowing the number of items and their quantity. You can’t entrust the job of printing sleeves to an amateur printer. Look out for custom box printing providers catering to the contemporary packaging needs of food businesses for quite some time.
You can search online as well, but make sure to compare and contrast the services like production and shipping time before choosing a vendor.
We have compiled some easy to follow tips to make the sleeves riveting and purposeful!
Get Vibrant Artwork Options Made
The packaging design can turn out to be one of the reasons why shoppers buy the items. Work with the graphic designers on coming up with an original and inviting artwork. It should complement the kind of peanut butter you have. Have your branding color scheme and essentials blend well within the design. Sleeves shouldn’t be cluttered with too much text, use arresting artwork details to give consumers a hint about the products.
Amusing Custom Packaging Sleeves
Based on your target audience’s psychographics, make use of a theme containing pictures, content, or both to entertain the customers. Such packaging would leave a hard to forget impression and also influence the purchase intent of the shoppers. Involve your marketing and creative department to suggest the concept around which the content can be developed for the sleeves to make them delightful for the buyers.
Packaging with Nutritional and other Product Facts
The labels of jars and sleeves should have information about the calorie count, added preservatives, and best before the date of the food items. Provide all the sought after details to the customers through cardboard sleeve packaging, especially the cautions and instructions, should be printed clearly. If you like to stood out as a consumer-oriented business, proactively address their concerns through product boxes and other communication channels.
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The sleeves should have links to your e-store and social media pages so that buyers can place their orders as they please and get regular updates. Revamp the packaging layout after every three months or so to make your offerings exciting for the shoppers.
